We were lucky to catch up with Mila Shmurak recently and have shared our conversation below.
Hi Mila, thanks for joining us today. Was there a defining moment in your professional career? A moment that changed the trajectory of your career?
Yes, there was a defining moment in my journey that changed the trajectory of both my personal life and professional path with Bare Pits. For years, I struggled with emotional symptoms that I couldn’t quite understand. I’d been in a constant state of fight or flight, dealing with ongoing emotional issues that took over my nervous system. Despite being a yogi for over 20 years, I found that no amount of meditation, breathwork, or asanas could release the deep emotional tension I was holding inside.
It wasn’t until I encountered Reiki that everything changed. My first session was nothing short of an emotional detox. I could feel the release of stuck energy in my body, and it was in that moment that I truly understood the power of the mind-body connection. Reiki helped me learn how to regulate my nervous system and regain balance. It opened my eyes to the importance of energy healing and how essential it is for our mental, emotional, and physical well-being.
This experience marked the beginning of my journey toward a deeper understanding of energy and how it can be harnessed to promote healing and growth. It also shifted my career focus, guiding me toward a path of helping others achieve the same transformation. I realized that working with the body’s energy could offer profound shifts in emotional well-being that traditional methods often couldn’t reach.
The lesson I learned was that sometimes, you have to go inward and embrace healing on a deeper level. No matter how much we know or how much we practice, there are times when our bodies are holding more than we realize, and we need to find new ways to release and recalibrate. Reiki, for me, was the key that unlocked this understanding, and now I am passionate about helping others tap into their own energy to heal and thrive.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I’m Mila Shmurak, the founder of Bare Pits, WOMENEEDZ, and the MONOI de TAHITI skincare line. My journey into wellness and self-care has been deeply personal, shaped by my own struggles with emotional and physical health. Over the years, I’ve realized that true healing happens from the inside out, and now I’m dedicated to helping others achieve that same balance.
Bare Pits was born from my own desire to create a more natural, clean, and effective way to care for our bodies. After years of using commercial deodorants with harsh chemicals, I wanted to create a product that was not only safe but also performed at the highest level. Bare Pits offers aluminum-free, vegan, and cruelty-free deodorants that actually work—without toxic ingredients. It’s a simple, essential part of self-care that aligns with nature. I am grateful that Center For New Medicine and Mother’s Markets carry my products. I love educating others on proper armpit care and the importance of armpit and skin care.
On the other hand, WOMENEEDZ is a space dedicated to empowering women to heal and connect mind, body, spirit on a much deeper level. After experiencing my own struggles with emotional tension and a stressed nervous system, I discovered the healing power of Reiki and energy work. WOMENEEDZ provides energy healing sessions, workshops, and self-regulation tools, helping women reconnect with their bodies and minds, release blockages, and find inner peace in today’s chaotic world.
Alongside these, I’m incredibly proud to introduce the MONOI de TAHITI skincare line—a truly clean and uniquely luxurious line crafted with the finest ingredients for your skin. Infused with pure Monoi oil, which is renowned for its nourishing, moisturizing, and anti-aging properties, this skincare range is designed to indulge your skin in luxury while keeping it clean and natural. It’s the perfect fusion of traditional Tahitian beauty rituals and modern skincare science, offering a transformative experience for your skin.
What sets me apart is my holistic approach to wellness, blending emotional, physical, and skin care needs. I use natural ingredients that nourish the body, mind, and soul, whether it’s through the luxurious experience of MONOI de TAHITI, the effective and natural deodorants from Bare Pits, or the deep emotional healing offered through WOMENEEDZ. My goal is to provide truly effective solutions that help my clients look and feel their best, inside and out.
I’m most proud of the way my work has made lasting impacts on people’s lives—whether it’s a customer feeling confident in their natural body care or a client who has found peace and balance through energy healing. There’s nothing more rewarding than knowing my work truly helps people live healthier, more fulfilling lives.
To my potential clients, followers, and fans, know that everything I create comes from a place of deep care and understanding. I’ve walked this journey myself and know the transformation that can happen when we give ourselves the space to heal and flourish. Whether it’s through the power of natural, luxurious skincare or the deep healing of energy work, I’m here to help you become the best version of yourself.
Can you tell us about what’s worked well for you in terms of growing your clientele?
The most important way to grow clientele, for me, is by always staying true to myself and operating from the heart. I truly believe in the power of listening to my intuition and the guidance that comes from within. I don’t view what I do as selling—rather, it’s about sharing what I love and what I believe in.
When I create, whether it’s a product or an experience, I’m deeply connected to the intention behind it. I take the time to really listen to my guides, my clients, and my own inner wisdom. I create from a place of passion and love for what I do, and that energy naturally resonates with others. I find that when you show up authentically, genuinely care for people, and offer something that comes from the heart, it attracts the right clients who are aligned with your mission.
For me, it’s about offering knowledge, products, and services that have the power to truly transform, not just push something for the sake of selling. When you provide value in an authentic way, clients can feel that energy, and they return because they know it’s real. It’s not about numbers—it’s about building a community based on trust, care, and shared values.
Have you ever had to pivot?
In business, I’ve had to pivot and adjust in ways that constantly reflect my priorities as a mom. Having four kids is such an important part of my life, and it’s something I never want to lose sight of. While growing my business and myself professionally has always been a passion, my children are always my anchor—they pull me back and remind me of what truly matters.
Balancing it all is a real struggle at times, especially when you’re juggling the demands of both a growing business and a family. There are days when it feels like everything is competing for attention, but at the same time, it’s also incredibly rewarding. I’ve learned to embrace the chaos and find the magic in being a woman who wears so many hats. Women are amazing—what we can create, manage, and accomplish is nothing short of magical. We have the ability to nurture, lead, and innovate all at once, and that’s something I’m constantly in awe of.
I’ve learned that it’s okay to pivot, to adjust, and to take breaks when needed. Sometimes my kids are the ones who pull me back, but in the end, they also push me forward in ways I never imagined. Their love and support remind me of why I do what I do, and that balance, while challenging, fuels my drive to keep growing both personally and professionally.
Contact Info:
- Website: https://barepits.com/?oseid=PDDq8ZWRKxfqgRscK3Zs7Fcm
- Instagram: https://www.instagram.com/womeneedz/
- Facebook: https://www.facebook.com/barepits/
- Linkedin: https://www.linkedin.com/in/mila-shmurak-06aa87166/
- Other: https://womeneedz.com/